This violet gel food coloring provides deep, rich purple shades without changing the consistency of your frosting, fondant, or batter. It is highly concentrated, so a small amount goes a long way, making it ideal for buttercream, royal icing, dough, batter, and more. For bright purple tones, starting with white or all-shortening buttercream enhances the color vibrancy.

The gel color can be used individually or mixed with other gel colors to create new shades. It is perfect for Halloween cakes, birthdays, Easter treats, and other special occasions. The 1 oz. container allows precise application using a toothpick to gradually deepen and darken the color as desired.

• Add rich color to your frosting, fondant, royal icing, dough, batter and more with this violet gel food coloring

• Violet food coloring is concentrated, so it won't change the consistency of your batter or frosting

• For bright purple, try starting with Snow White buttercream or an all-shortening buttercream for a true pop of color; can also be used with traditional buttercream

• Use individually or mix with other gel food coloring to achieve new shades

• To use: Use a toothpick to apply a small amount of color to your frosting or fondant, mix to incorporate; add more to deepen and darken the color

• Net weight: 1 oz. (28.3 g)

• Color: Violet

• Made on equipment that also processes milk, soy, wheat, peanuts, tree nuts, fish and shellfish